Hi everyone,
I’ve been a silent reader and I need some advice from the experts here. I applied for an endorsement on the 20th of February and received feedback after 5 edits on the 15th of March. I was rejected for all criteria and I would appreciate your feedback.
Background: I have 2+ years experience in sales, business development and marketing in product led digital technology companies. I selected Business development as the skill and chose to meet optional criteria 1 and 3.
Here’s the assessor’s feedback:
My Documents:
RL1: Recommendation letter from current CEO of speaking of my impact to sales and revenue, leadership and innovation. (Joined here in 2022)
RL2: Letter from CEO of my last company speaking on my impact and leadership
RL3: Letter from a client at my current company speaking about my impact regarding his business’ success.
Mandatory Criteria:
- RL 1
- Proof of earnings and promotion in comparison to the avg in my home country.
- ADPList mentorship profile (for marketing) with over 200 minutes
- An article about sales experts and the skills we consider essential for success which I was featured, also the youngest there. It was published by a tech enable career platform with professionals and students as it’s demographic.
- A document showing my total contribution to 2022 total sales and revenue (over 20%) (RL 1 also mentions this)
Optional Criteria 1
- A document about an innovative product from my current company. The product currently does not exist in any of our markets. I explained how it was innovative, linked how it worked, linked media about the product and my contribution to product adoption and growth.
- A document about the company’s first event which I worked largely on. The aim of the event was to drive product adoption and growth of some of our less popular products. I explained my contributions, the goals and the results along with proof of the event.
Optional Criteria 3
- A document showing my total contribution to 2022 total sales and revenue (over 20%) (RL 1 also mentions this)
- A self written document about my work and how that contributed to 2022 total growth. I also showed externally verifiable proof comparing 2021 and 2022 numbers where we experienced significant over 300% growth in our revenue and metrics. Finally I added social proof from clients and users.
- A letter from my manager at my ex company speaking to my impact and the work I did for one of our biggest social media campaigns in 2021.
My thoughts:
- I didn’t select specialist skill for marketing, I selected business development which combines sales, partnerships, growth hacking etc. That’s what I based my evidence on but it seems I was solely judged on marketing.
- A lot of the feedback appears like my documents were not fully looked at. It makes mentions to things I didn’t submit for certain criteria. I am confident that at least my OC3 was strong enough especially for promise as you only need 1 evidence so I am surprised by the feedback.
- Regarding OC 1: I don’t see anywhere where there’s a minimum number of years you have to stay at a company. I also don’t see why it stated “sustained performance track record” when I am applying for promise.
- For MC: I don’t think the letters were light on detail, they made reference to specific impact numbers, details and scenarios and were all 2 pages long, my skill is also wrong there. My other documents were ignored and only my salary was picked up on.
I apologise for the long post, but I would really appreciate everyone’s honest feedback as I plan to appeal this.
Thank you.
Would appreciate your feedback @Francisca_Chiedu @May