What are my chances as a founder of 2 failed startups

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Hi everyone, i am looking to apply for the technation endorsement as a product manager and cofounder of two failed startups. However, I have had some recognition in a local media outlet through one of the startups.

Someone advised I use my developer profile instead of a product manager profile because I have a higher chance, I have a knowledge of software engineering but I would not refer to myself as a Software engineer, my expertise is in product management.

I am confused, I will like to know what my chances are.

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Startups fail all the time. There is nothing wrong in talking about what you attempted to do, what you did and what your introspection of the failure is.

If your strength is in Product Management, I think you should go with it as your centerpiece of your case.

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Thank you very much for the advice