Hi Everyone,
I am new to this platform but I feel like I know @Francisca_Chiedu already as I have read every post she has contributed to, and that encouraged me to write and seek everyone’s help. I am very nervous about this process and the last 2 weeks of compiling my evidences have been a rollercoaster.
So, long story short, I am confused about which Evidences to put forward and which to scrap.
About Me.
I identify as a multimedia digital specialist but for this application, will stick to something simpler
In the last year, I relocated to the Uk, got a job with a 3D animation and Augmented Reality startup which also collaborates with the likes of Disney and Snapchat- I head their PR and Publishing Marketing. I also just completed my masters in Digital Video Production and Marketing (Distinction) and Volunteer/ Freelance at a non-profit with my most recent accomplishment being an appeal we did, involving Rishi Sunak (PM) and 57MPs which I helped with (photography at 10 Downing Street).
Beforehand, I led 3 teams at my previous organization- a digital technology company in Nigeria. I founded an advert engine and an e-booking system and also led the digital media department, growing the Fintech, Cloud Services and Cybersecurity arms of the business. I did that for almost 4 years.
In the past, I have led and created campaign strategies from brands like Google, Uber and Facebook.
Here’s my concern. Because of how vast my experience has been, I am not sure which evidences to use. Hence why I need your help to scrap 2.
EVIDENCE 1: Demonstration of International Collaboration with a product-led digital technology company, leading growth and recognition… Leading PR on animated series with Disney for my company, the startup (Attestation letter from current manager- a C-Suite Exec, Press releases, TV appearances etc) were all provided as proof.
EVIDENCE 2: Volunteering at Non-profit involving the PM of UK- I included 2 email conversations (between the Head of the PR at the charity and I - giving me the job and thanking me for a job well done), campaign materials (Pictures I took, videos, copy of the appeal letter signed by the 57 MPs and a press release with the pictures I took in it).
EVIDENCE 3: Significant commercial contributions to the field as a senior executive and employee of a product-led digital technology company where I led PR for the most funded kickstarter on an African Queer comic, evidencing screenshots of the performance, link to the campaign, contract stating my role and earnings as well as tweets and team pictures with me in).
EVIDENCE 4: Proof of Innovation and Recognition in Digital Technology on impact in a product-led company. I led an innovation to a state government in my Nigeria to put an end to girl-child kidnap from government schools by terrorist groups- it was a cybersecurity solution (with some other IT solutions which NDA wont allow me state). Evidencing pictures with significant members of the government and myself, a wikipedia page authenticating the identities of the people in the picture as well as proposed revenue/ impact of the project. PS. getting a letter here is basically impossible, too many bureaucracies withe Government.
EVIDENCE 5: Demonstration of Exceptional Ability In The Field of Academics evidenced by award received, a first-class degree/ distinction in Digital Video Production and Marketing. I included proof of result letter from uni as well as a letter from my supervisor attesting to my academic performance and other necessary information…
EVIDENCE 6: Significant commercial innovation as an employee of a product-led digital technology company where I led the growth of a fintech startup from zero to multimillion volume of transactions. Evidenced with screenshots and links to website and mobile app I designed wireframe for, business projections, proof of income higher than peers, article of association and team picture of managers, with me as the youngest).
EVIDENCE 7: Proof of Innovation as a co-founder of digital technology products (an advert engine/ ad tech marketplace and an e-booking travel system). I attached screenshots of both the Front-end and Backend of the ad engine, links to the ad engine and e-booking platforms, results, and attestation letter from an International backend developer who knew about both).
EVIDENCE 8: Proof of Innovation Leading Marketing in a Product-led Digital Technology Firm. I led product rebrand of websites and apps on about 8 products; designing most wireframes as well as leading digital marketing for the various products. I evidenced documents with dates from 2018/2019 as last edit dates as well as URLs to them, screenshots of my GUI designs and links to current usage and lastly, contract from that company.
EVIDENCE 9: Innovation In Digital Technology Sector as an employee working in a new digital field or concept. I led PR for Snapchat on 2 campaigns this year, on behalf of my company. I evidenced the CEO’s speech where he talked briefly about the collaboration during the Snap summit as well as an article publication on AR lens I led PR on… to bring it all together, I attached my contract and my main LoR speaks on it too.
EVIDENCE 10: Media Mentions & Mentorship Programs: I merged them together.
- Appearances: in National newspaper, multi interviews vlog series on one of the biggest media houses in Nigeria which featured me with other celebrities and an op-ed feature in a major publication.
- Mentorship: 1 year training of digital team in one of the biggest investment banks in Nigeria. Screenshot of my dashboard on MiniMentors and email evidence for ADPList… with links to both and lastly, a volunteering work I did for a high school’s graduation during COVID to thousands of spectators round the world. I included pictures and links as well.
EVIDENCE 11: I led business development and anchored tech sessions, touring 8 Nigerian Universities in 2018 to promote an e-streaming gamification app, as product owner- offering internship opportunities as well. I have links to videos, pictures, the platform, reviews on the app, screenshot of the app growth and promotions at work which it brought.
EVIDENCE 12: I founded a team in a previous organization strictly for innovation which has become a standalone revenue stream for the company, creating digital campaigns for big brands like Meta, Samsung, Twitter etc One of my main LoR speaks to it as well a letter from my direct manager- both former directors at the company. I also have evidences of performance, results, news coverage etc one of our biggest campaigns from 2017 where we got people to go round Nigeria at a stretch- something that had never been done.
I APOLOGIZE FOR THE LENGTH OF THIS.
But please advise on which to take off for my application. @mclarenf1 @westside @4rmSlum2uk @Riyaj_shaikh Thank you!