Hello everyone!
I am a UX Researcher and have struggled to figure out how to submit evidence. Could you request a review, please? I am worried that, as a Researcher, I will be unable to demonstrate that I have led work instead of just being a contributor. Please share feedback on how I can make this more obvious or impactful. I want to get your feedback on (1) Is this evidence sufficient for each category? (2) How do I ensure it’s crystal clear that I led the product-led growth or led the specific project?
For Mandatory Criteria: I am considering submitting a combination of these.
- Led growth of a product-led digital technology company, product, or team - I set up and scaled two distinct research programs for driving product-led growth at Meta - A continuous discovery program and a rolling research program, as a result of this 5 biggest blockers for product adoption were identified and executed on. I unblocked researchers and marketers across organisations, resulting in 15 features being launched. (This is for a product org, not just for my team, so I led research, marketing and product teams for product discovery and evaluation to establish product-market fit.) - As evidence, I can share the design of programs, feedback from Leadership in my reviews and publicly accessible product experience.
- Commanded high salary or remuneration - I have received very high salary (above average)
- Held significant expert role panel participation or assessing work of others - I published an article on UX BootCamp, which was shared by industry leaders, I mentored as part of a UK Gov UCD program, and I also was judged for a new blood awards panel as part of D&AD.
For OC1 - Innovation - Is this project sufficient to show innovation?
- Evidence of innovation/product development and market traction - I designed a one of its kind research for training ML model for personalisation based on user segmentation and jobs to be done - as evidence I can share the research design and publicly available experience
- Evidence of innovation/product development and market traction - Letter from a product director detailing my research contributions that led to the release of AI products and new technical ad products that led to product adoption and its customer adoption impact.
- Employment contract with salary, earnings history bonus & equity - Additional equity letter that was awarded as the outcome of my work.
For OC3 - Technical Contribution
- Product designs or architecture diagram (specifically by you) [Technical] - I designed a benchmarking program for a fintech startup I worked for and defined metrics for the program, and it became the baseline for User Experience Measurement there. Other researchers worked on it, but it was primarily my proposal, and I led the project here. How do I clarify this better?
- Led development of high-impact digital products or services [Technical] - I led research to define onboarding and digital card experience for a digital bank account in the EU when it was a fairly new product in 2020-21
- Employment contract with salary, earnings history, bonus & equity - I plan to submit my current contract with bonus and equity letter,r which is comparatively above-average
Please share any feedback you may have regarding this evidence. Lastly, I also want to ask if I should submit my application in the UX Design or Business category. Since I am a growth researcher, I have a commercial impact in terms of the number of customers who adopted the product and the revenue impact it had, but I am not sure which category would be better.